WAYFAIR
We created a playful ad that taps into a universal truth - when there’s too much good stuff to choose from, making a decision isn’t always easy, especially for couples. We imagined a world where shopping for the perfect piece leads to some lighthearted (and slightly over-the-top) domestic disputes.
From clashing tastes to friendly tug-of-wars over furniture, the ad brings this idea to life in a fun, relatable way—because when there’s so much choice, a little conflict is inevitable. But don’t worry, in the end, everyone wins with Wayfair.